At the time of writing this blog, there seems to be light at the end of the tunnel regarding the easing of lockdown throughout the UK. Businesses should use this time to ready themselves for reopening, as there will be an unprecedented spike in demand across countless sectors! Local print shops like ourselves can aid the readying up of your business, so you can ensure a prosperous and profitable 2021. Here’s just how we can help…
Get Your Banners & Signs Ready!
If you’re in retail or hospitality, it’s time to get your sign and display marketing in order. We predict that the vast majority of businesses will be providing a host of re-opening offers to help entice returning customers.
Restaurants, cafes, pubs, market stalls, nightclubs, cinemas, theatres, music venues, retail shops & more will undoubtedly be looking to make a big impression when our towns and city centres flood with people once more.
In the first few months especially, businesses will be competing heavily with one another to ensure that they make the most sales and achieve a high rate of footfall through their doors. To maximise on both fronts, make sure that you have new, striking banners and signs to display all of your offers so you can catch the eye of all onlookers.
Your local print shop will be able to facilitate your need for new signs and banner printing. And if they’re like us, they’ll be able to assist you in creating new designs and the wording, to make sure that your displays are as effective as can possibly be!
Spread The Word Ahead Of Time With Leaflets & Flyers
In a few months time, depending on the data, you may know an exact date of when your business will be allowed to reopen. As soon as you do know, it’s time to start spreading the word of what your business will be providing upon opening your doors once more!
When the world returns to normality, people will be looking to squeeze as many different social activities into their calendars. So, you need to let your customers know ahead of time when you’ll be opening, what you’ll be offering and what unique experiences they can have. The more memorable they are, the more it will help you stand out from the crowd. Your customers can then meticulously plan their social calendar and you can be a part of it!
Flyer and leaflet printing is a brilliant, tried & tested and extremely cost-effective way of getting the word out. This is especially true for local businesses as you can’t reach everyone in a small radius through digital avenues. Flyers guarantee the local eyes you require will be seeing your message, providing you with the best chance of your local offerings being successful.
Local events, shops and pubs & restaurants in particular will hugely benefit from leafletting, which at the moment, is best distributed via door drop distribution services. As soon as you know you reopening date, don’t dilly dally. Get ahead of the curve!
Get Your Custom Merchandise Ready
If you’re a small boutique or a market stall owner who sells custom wares, you might want to think about getting your stock ready or even updating it. Perhaps, some customised t-shirts, stickers or mugs with some topical wording or designs would go down a treat. Something along the lines of “We’re Free Again” perhaps?
Whatever customised item you sell, your local print shop could help with creating the new designs and the production of these items. With the significantly increased footfall expected when towns and centres reopen again, you’ll want to ensure that you have enough items in stock to meet the demand!
A Fresh Start To Your Business Promo & Workwear
In-person business meetings and networking events may very well be happening again in just a few months. If that is the case, it may be time to get some new business cards as we return to the ways of old.
You may want to think about promotional materials such as roller banners for your stall at networking events. The designing of new booklets to concisely showcase your products & services, whilst giving potential customers something to take away is always an effective marketing tool. There’s a whole host of additional promotional material that can be created with your business logo adorned on it too. All of which your local print shop can help in designing and producing.
Finally, when society completely reopens, it will essentially a fresh start for everyone. So, why not signify the new beginning with new work apparel for your employees & staff? There’s nothing quite like a new embroidered t-shirt or piece of workwear. It’ll be a very nice touch which we’re sure your employees will really appreciate.
Overall, the last year and half has been quite the experience, but it’s safe to say that we’re all looking forward to the country relaunching as soon as possible. So, let’s make sure we restart things off as we mean to go on!
Before we end this blog, if you are looking for a local print shop in Edinburgh, look no further than our fantastic team. We are your one stop shop for all printing needs, we have team of in-house designers if you need any assistance in that area and we can offer same day or next day delivery depending on the type and size of your order.
Have a tremendous 2021 from all of the team at Print Pixels!